Email Marketing Masterclass
FULL EMAIL DESIGN & PSYCHOLOGY COURSE

Want To CAPTURE ATTENTION, GUIDE THE EYE, And BOOST CONVERSIONS With High-Impact Email Design Without Drowning In Fancy Templates Or Bloated Creative Tools?

Learn 25+ Years Of Visual Psychology, Email Layout Strategy & Modern Design Principles In In Just A Couple of Days So Every Email You Send Looks The Part… And Sells The Offer! (Without Diluting Your Message!!)

Here's What You'll Learn Inside our Advanced Design Course:

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Kav Legacy
EMAIL DESIGN & PSYCHOLOGY COURSE
Design your emails so they’re easier to read, easier to trust, and easier to click - without looking templated or trying too hard.
CURRICULUM
7 Lessons
DURATION
1 hr 49 min
HOSTS
Kav Legacy
1 Module 7
Choose a module below
Email Design
7 Lessons
+
↳ Choose a lesson below

WHY THIS COURSE MATTERS

WHAT THIS EMAIL DESIGN COURSE WILL DO FOR YOUR BUSINESS

We’ve put together more than 25 years of email marketing research, and combined it with the modern design and visual-behaviour principles that shape how people consume email today.

Using these friction-cutting, attention-guiding techniques, you’ll unlock the ability to structure emails that actually get read and bought from - without relying on loud graphics or overproduced templates.

WHO IT'S FOR

WHO IS THIS EMAIL DESIGN & PSYCHOLOGY TRAINING FOR?

Anyone who wants their emails to look as persuasive as they sound - without confusing readers, cluttering the screen, or sabotaging conversions.

Marketing managers, in-house designers, copywriters, freelancers, CEOs - if your goal is to elevate your email performance through smart design and human psychology, this training will show you how. Learn it yourself or use it to upgrade your team.

And if you’re still wondering whether this programme is built for you, ask yourself:

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Is your email design losing readers because the layout feels busy, cramped, or visually overwhelming?

?

Are important messages getting buried because the structure doesn’t guide the eye in a clear, deliberate path?

Are your clicks dropping because the design creates friction, confusion, or cognitive overload?

Are your branded emails struggling to hold attention because they focus on aesthetics instead of behavioural strategy?

Are subscribers tuning out because your templates look interchangeable with every competitor using the same drag-and-drop design tools?

Are you relying on visuals to “look pretty” instead of understanding how colour, spacing, and contrast influence decision-making?

@

Are your emails built for desktop while most of your audience opens on mobile, creating invisible friction you never knew existed?

Are your campaigns missing the visual systems that help readers process information quickly and take the action you actually want?

If you nodded or said “yes” to any of the above, then this email design & psychology training is 100% for you.

THE ESSENTIALS

What You Need (And What You Don't Need)

01
Essentials

Equipment You Need To Get Started

A laptop or desktop. A stable wifi connection. That’s it.

No fancy hardware and no pre-existing knowledge required.

You can watch the lessons on your phone, but if you want the full ride, a computer will make life easier.

Zero Barriers
02
Tools

Tools You Need To Get Started

You won’t be splashing cash on extra software.

As soon as you enrol, you’ll get instant access to our learning platform, plus an invite to our private Discord network.

All coursework runs through Google Drive, which is free and simple to use.

Budget-Friendly
03
Character

“Character” You Need To Get Started

Look, I’m not gonna beat around the bush. This course won’t complete itself. And it’s DEFINITELY NOT for the faint of heart.

I don’t sugarcoat things the way most tutors do. And I definitely don’t teach you the watered-down version of what works. This course is about SELLING… and selling HARD.

So if you haven’t got the stomach for it… You might be better off elsewhere.

Commitment Required

READY TO TRANSFORM YOUR DESIGN?

Join the smart businesses already seeing massive results with our proven system.

Get Started Now

THE CHERRY ON TOP

BONUSES & EXTRA SUPPORT

01
THE LEGACY ROOM HUB

Private Networking & Built-In Lead Gen

Every student gets access to our private network of marketers, business owners, and fellow learners.

Use it to get support, sharpen your skills, swap insights, and - yes - open real lead opportunities.

Most students meet brands inside the group who end up becoming clients, collaborators, or creative partners. It’s a learning space and a deal-flow engine rolled into one.

Private Network
02
THE LEGACY MENTORSHIP

BIG Consultancy Discount

I’m not the “here’s your login, good luck” kinda guy.

If you want deeper guidance, you’ll unlock a hefty 50% discount on our coaching and consulting programmes. Jump into five weekly live group calls with me and a lineup of seasoned experts.

Prefer a more private, strategic setup? Our 1:1 consulting plan gets sliced in half for students, giving you tailored support whenever you need it.

Lifetime Support
03
TUTOR-MARKED ASSESSMENTS

Feedback From Real Experts

You won’t be left guessing.

Each module comes with practical tasks, and our team reviews them to make sure your work meets the standard you’ll use in the real world - both for the course and your brand.

No more second-guessing. No more “is this any good?” You’ll know.

Expert Feedback

WANT TO SEE THE DESIGN & PSYCHOLOGY FOR YOURSELF?

Join The Masterclass Now
OUR HAPPY STUDENTS

Here's What Students Say

Real words from real people. (Not "my mum said it was good" testimonials.)

Not Sure If It Works?

These are real outcomes delivered for clients using the exact frameworks you'll learn in our training:

Trusted by Brands Worldwide

"Kav Legacy"

Kav Legacy
World's Coolest Coach
Content Marketing Expert & Agency Owner
Hello, you.

I'm James (but most call me Kav) - a not-so-humble, slightly obsessive, occasionally outrageous content marketer who somehow turned freelancing at his kitchen table into running a full-blown agency. (Don't ask me how… still figuring it out myself.)

If it isn't obvious by now, I'm the top banana 'round here, and I'm on a mission to help brands across the globe achieve the same resounding success as my active clients do.

That means "done-for-you" services, and top-level training, too.

And it looks to me like you're here for the training.

Lucky for you, I put my blood, sweat and tears into this course so that you don't have to. You'll learn email strategy that cost me thousands in expensive mistakes to learn.

You’ll learn the visual and behavioural techniques that took years of trial-and-error to master.

You’ll unlock the secret to designing emails that hold attention, guide the eye, and move readers toward action.

AND…

You'll get to spend your evenings chatting to me and my wonderful team in our fun live sessions.

Sounds awesome, right?

Even better when you realise you're in for life. Once you join The Legacy Room, you'll have a seat at our table forever. That's why I made these courses.

Most brands pay thousands just for premium consulting.

You get it 50% off as a bonus.

But anyway, I'm rambling. If you have any questions or want to know more about the course, get in touch, and I'll personally give you a free demo.

Adios amigo, Kav "The World's Coolest Coach" Legacy

I'll PAY BACK DOUBLE WHAT YOU PAID FOR THE COURSE IF IT DOESN'T WORK

Yeah, you read that right. Here's the deal:

GUARANTEE #1

If you or your team qualify from the course, implement what we teach, and you don't see a consistent increase in leads, sales, or engagement within 2 months of qualifying, we'll pay you double what you paid and let you keep the course.

GUARANTEE #2

After we've paid you back double what you paid, we'll keep training you and working with you for free until you see a consistent increase in sales and leads from your copywriting.

Got Questions?

We've got answers.

Click To Expand All Questions

Course & Experience

That’s expected. The training is designed as a step-by-step system, not a theory course. Your team follows clear frameworks, layouts, and rules for how things are built and structured - no prior writing or marketing background required. Everything is shown in practical examples, so they’re never guessing what to do next.

Nope. Everything in the program works with the tools you already have or free/affordable platforms.

No. The course is built around implementation. Each section walks through how to assemble real assets step by step, using predefined structures and examples. By the end of each module, something tangible is built, reviewed, and ready to be used - nothing is left as abstract concepts or notes.

You keep everything. The training. The consultancy discount. The templates. The systems. And if your team wants ongoing strategic guidance, you've got lifetime access to support. No extra cost. No upsells. No fine print.

Time & Results

That's why you get lifetime access and our private network. Whether your team wants to binge the modules in a week or chip away at them over time, you'll never lose access. And if they get stuck or fall behind, we're here to help get them moving again.

Most businesses see a measurable difference within 30–60 days after applying the strategies. Some see results faster. It depends on how quickly your team implements what they learn.

That's why this isn't a one-month bootcamp. You get lifetime access to the training and systems. No expiry dates. No "you missed the window." You can learn and implement on your schedule - not mine.

Guarantee & Support

If you complete the training, implement it properly, and don't see an increase in sales, we'll pay you double what you paid and continue training your team for free until you do. We're that confident in the system.

Then you've just discovered a bigger problem than your marketing - and we can help with that too. But in all seriousness, the course is designed to be practical and addictive. It's not a pile of dusty lectures. It's real design, hands-on exercises, and a qualification at the end. If your team can follow instructions, they can execute this.

Team & Business

Yes - You're welcome to share the course content internally if you're trying to train your wider team, but only the enrolled student will have access to assessments, certifications, and lifetime support. If you'd like multiple team members to receive the full experience (support, assessment, certification), you'll need to purchase a separate license for each one.

That's actually common. Many clients bring their agency onboard after the training so the agency can execute at a higher level - or they replace the agency altogether. Either way, your team walks away with the skillset to protect your marketing budget and make sure it delivers ROI.

Both. The course covers frameworks and design strategies that work across industries. Whether you're selling services, products, or a mix of both, the formula can be adapted to fit your market.

Email Problems

Yes. When design stops improving results, it’s usually because changes are being made at a surface level - colors, fonts, or styling - rather than at the structural level. This course focuses on layout systems, hierarchy, spacing, flow, and decision paths so design changes are intentional and measurable. Instead of “trying” new designs, you learn how to design with clear reasoning and repeatable rules.

Most design work focuses on execution without addressing the underlying structure. Visual updates get applied to the same layouts, flows, and decision paths, so the outcome stays the same. This course focuses on design systems, hierarchy, and user flow - how components work together and why. Instead of isolated redesigns, you learn how to diagnose what isn’t working and redesign from the structural level up.

Advanced design tends to matter once basic principles are already in place and incremental tweaks no longer make a noticeable difference. At that point, decisions around structure, hierarchy, and consistency become more important than individual visual changes. It’s less about adding more design and more about being intentional with how existing design choices work together.

AI & Technology

AI can generate layouts, components, and visual variations quickly, but it doesn’t make judgment calls about structure, hierarchy, or user flow. Those decisions still require a clear design rationale. This course focuses on developing that decision-making layer so AI outputs can be evaluated, adjusted, and used intentionally rather than accepted at face value.

Not at all. Think of AI as a hammer - useful, but only if you know how to swing it. Most teams using AI for marketing are producing polished nonsense that never converts. This program teaches you how to feed AI the right inputs so it amplifies your strategy instead of flattening it.

You could. But you'd also automate your way straight into a sales drought. AI-generated design looks generic because it is. It’s polished, predictable, and easy to ignore. That’s what happens when design decisions are automated instead of made.

Value & Investment

Because £197 is a one-time investment. Agencies will keep draining your budget month after month, often with generic content, cookie-cutter campaigns, and a rotating team of juniors who don't understand your brand. Train your team once. Own the skill forever. No retainer. No bloat.

The catch is simple: your team has to actually use it. This isn't magic dust. It's a proven system that works when applied properly. If you do that, the ROI speaks for itself. And if it doesn't? I pay you double. That's the opposite of a catch.

I've heard that from SaaS companies, local gyms, real estate agents, and luxury brands. Every time, the same principles apply because human psychology doesn't change. The tactics are flexible enough to plug into any niche - we've proved it across industries.

LOOKING FOR SOMETHING ELSE?

If you're sat here thinking: "I don't need to learn branding again.."

Or maybe: "CRM strategy isn't my biggest problem right now."

That’s actually a good sign.

Because if you’ve already got some marketing miles under your belt and don’t need a beginner’s hand-holding pep talk, the full course might be more than you need right now.

Instead, you’ll want our specialised courses. They're tightly focused, striped of filler, and built to sharpen one critical skill at a time.

And, when you buy anyone of our courses, you still get consulting completely free or at a discount.

Take a look below, one of these might be exactly what you need.

Check Out Our Specialised Courses

Advanced Copywriting

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Master the art of persuasive copywriting with advanced techniques for high-converting sales pages, email sequences, and ad copy.

Brand Copy

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Develop a consistent brand voice and messaging strategy that resonates with your target audience across all touchpoints.

Email Design

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Create visually stunning email designs that not only look great but also drive higher engagement and conversions.

Email Sequences

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Build automated email sequences that nurture leads and convert prospects into customers on autopilot.

Software & Systems

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Learn to leverage the best email marketing tools and systems to scale your campaigns efficiently.

STILL GOT ROOM FOR DESSERT? HERE'S SOMETHING SWEET

Get A Free Taste Of What We Teach

Grab the "Face-Punch" landing page template that wakes up bored leads, slashes bounce rates, and uses proven psychology to capture emails and credit cards instantly.

Ready to launch in 15 minutes or less
Boost conversion rates by up to 40%
Increase time on website by 60%
Bonus video walkthrough included
get your free template

No credit card required. Instant access.

One Last Step to Unlock the Formula!

You’re just seconds away from accessing the most advanced email marketing course online!

Drop your email below to unlock the next step.

Pssst… I’ll also send you a free, plug-and-play email template proven to:

✅ Boost open rates by up to 37%

✅ Increase click-throughs by over 40%

✅ Improve deliverability so you land in the primary inbox – not spam.

And the best part is, you can write it and install it in under 10 minutes.