IF YOU HAVE A BUSINESS, AN OFFER, AND THE GUTS TO OUTSELL EVERYONE IN YOUR INDUSTRY, THEN MY EMAIL MARKETING MASTERCLASS CAN POTENTIALLY HELP YOUR BUSINESS MAKE GETTING MORE SALES ALMOST…
EFFORTLESS!
Want To HYPNOTIZE Cold Traffic Into Buying In Seconds With Hard-Hitting, “Can’t Look Away” Copywriting Without Relying On Robotic Chat-GPT Prompts Or Paying An Expensive Copywriter?
Learn 25+ Years Of ‘In-The-Trenches’ Direct Response Copywriting & Marketing Principles In Just A Few Weeks To Secure Boatloads Of Sales Almost On-Demand (...And Without “Thinking” Nearly As Hard)!
WHO IS "THE LEGACY FORMULA" FOR?
BUSINESSES
Train your team or learn yourself. Any business can use this training to boost leads & sales, even if your brand is brand new & small.
AGENCIES
Offering marketing or other services? Agencies can use this course to upskill their staff or market their service, even if marketing ain't your "thing."
SERVICES
If you're a service provider, freelancer, or even a marketing manager, looking for personal development. Become the best at what you do.
IS "THE LEGACY FORMULA" REALLY FOR ME AND MY BUSINESS?
Yes! This training is for you, especially if…
✅ You want to quickly build a TRIBE of “Ride Or Die” loyalists… The kind that stand in line to buy the next Apple product or see the latest Marvel film…
✅ You want to go from “begging” to “attracting” NEW clients, customers, or patients AT WILL with a “magnetic personality” where you’re seen as a celebrity in their eyes…
✅ You want to create an irresistible “magnetic offer” that WORKS every time… where customers practically whip out their credit card and purchase without question!
✅ You want an “A-List” team of marketing specialists who can sell with every send and don’t need “hand-holding” by you or other expensive agencies…
If you nodded or said “yes” to any of the above, then this affordable Email Marketing Masterclass is 100% for you.
And if you’re sitting there all skeptical, thinking, “pshhh… this sounds WAY too good to be true,” then this training is doubly important for you, and we’ll prove it to you!
Sign up today and we’ll show you step-by-step on how to write your way to riches with personality-driven copy that not only “sales,” but INFLUENCES customers into sticking with you for LIFE!
THE CHOICE IS YOURS
£50,000+/YEAR
Burned on clueless teams, cold leads, expensive copywriters and bloated agencies spinning plates for a dozen other clients while yours gathers dust.
£2,000/ONCE
A single flat fee to learn yourself or train your whole department to out-perform those agencies charging £5k/month. Plus lifetime consultancy from us with no recurring costs.
Hey, you…
If you want the rare ability to make more sales in your business practically every time you send an email, then this training will teach you how.
Here’s the deal:
I’ve put together a full-funnel email marketing course that teaches you the entire playbook of inbox sales.
However,
This course is RAW.
And it’s definitely NOT for everyone.
Here’s what I mean:
“The Legacy Formula” is a video-style masterclass where I teach you the dark arts of email marketing. The psychological pressure points. The buying triggers. World-class persuasion tactics designed to do one thing…
MAKE YOUR BUSINESS
MORE SALES
THE SAME DAY
YOU USE THEM.
That’s my goal for you.
And no, that doesn’t mean I’m going to teach you to scam, lie, or con your way to more profit. It’s about understanding what makes buyers tick… and using that knowledge to get them excited, emotional, and ready to…
BUY YOUR OFFER
AND MAKE YOU
LOTS MORE SALES
And you don’t just learn how to write really good emails…
These skills can be translated to every area of content marketing…
- Improve Website CRO
- Increased PPC Conversions
- Social Media Lead Capture & Brand Building
- And so much more…
YOU DON'T JUST GET "A COURSE"
✅ LIFETIME CONSULTANCY
I’m not the “here’s your login, good luck” kinda guy. You’ll be joining me, and an expert lineup of marketers, freelancers, and business owners, in 3-6 live group calls every week, where you can ask me anything. Strategy, sales, psychology, and everything in between. And before I forget… You’re in for life.
Free marketing consultation forever.
✅ FREE LEAD GENERATION & NETWORKING
Private access to my exclusive network of fellow marketers and business owners. Meet the best in the business and get honest feedback on your work, and yes, you can even use this community as a source of free lead gen. On your journey to boosting your business sales, you'll more than likely meet other brands that would benefit from your offer. Use this group to support eachother both in learning, and in business, too.
✅ LIVE CLASSES & WORKSHOPS
Every two weeks, I run live deep-dives on the most advanced marketing and outreach strategies in the game. You’ll get the newest tactics before they hit the Twitter threads or get watered down in some overpriced webinar. Front-row seats to the good stuff.
✅ COPY CRITIQUES, MARKING, & GRADING
This isn’t just a watch-and-nod course. You’ll be set real tasks, and I’ll personally review your work, tell you what’s solid and what stinks, and help you fix it ‘til it sells. Complete every unit, pass the assessments, and you’ll walk away with a real qualification… and actual skill to back it up.
BUT THOSE ARE JUST THE EXTRA'S...
Inside The Legacy Formula, you get access to 70 powerful modules that teach you every little nuck & cranny related to email marketing.
Here’s a mere fraction of what’s inside the formula:
EMAIL MARKETING MASTERCLASS
💥 EXPLOSIVE DIRECT SALES
The “nuclear” method for getting readers to act now. This is dangerously effective copywriting that chases the sale like Freddy Krueger chasing a scream—except this time, the exit is the sale.
💜 CUSTOMER RELATIONSHIPS
People don’t buy just because something looks pretty (most of the time.) They buy because they feel something. You’ll learn how to build trust, spark attention, and position your brand as the obvious choice—then strike when they’re warm, willing, and one click away from converting.
🎨 DESIGN & PSYCHOLOGY
If you’re a visual-heavy brand, you’ll learn not only how to design emails, but the psychology behind it too. Templates, triggers, and eye movement patterns to make sure you’re structuring your emails to sell. Not just pose.
🧠 MARKET SOPHISTICATION
Break down resistance with a cannonball disguised as a friendly knock. You’ll learn how to take control of the buyer's journey, blending branded marketing with direct marketing, so that you stay in the driver's seat. And your prospects? They pay for the fuel.
📩 EMAIL SEQUENCES
Once you’ve got the skills to sell, I’ll teach you exactly what to write, how many emails to send, and when to ask for the sale. (Too soon and you’ll scare them off—too late and they’ll forget you exist.)
🖥️ SOFTWARE MANAGEMENT
Once you know the theory, it’s time to run your list like a weapon, not a wishlist. I’ll show you how to segment your list for targeted campaigns, automate sales with 11 different auto-responders, and turn passive subscribers into a passive income machine.
✒️ ADVANCED COPYWRITING
Take your persuasive writing from “decent” to “damn.” These are high-level persuasion techniques that turn good copy into “shut up and take my money” conversions. Real psychology. Real techniques. The dark side of copywriting that ALL the biggest franchises use (and that's exactly why they’re big.)
Take a quick breather.
Let me tell you something you might not know about email marketing…
When the great Phillip Monk — a 25-year veteran who’s overseen more than £950 million in digital sales — saw me put the advanced formula (you’ll learn inside my email modules) to work… he picked up the phone and personally referred me to over a dozen high-end brands across the UK.
Because this formula isn’t about fluffy metrics like button colour, image placement, and font style.
It’s about persuasion, psychology, and making the reader click that damn “buy now” button.
And whether you like it or not, it’s the difference between emails that get opened, get clicked, and get sales — vs emails that blend in, get ignored, or file a restraining order.
But here’s the real “shocker…”
Most email marketers never bother to learn these skills.
And the few who do? We don’t worry about competition. We welcome it — because it only makes our emails stand out even more.
Here’s a small taste of what you’ll master inside the program:
✅ THE “NEURAL HIJACK METHOD”
that makes readers physically unable to stop reading your emails (borrowed from neuroscience research that most marketers don't even know exists)
(Unit 1.1 - Lesson 9)
✅ “HEART-STOPPING” HEADLINES
that grab the attention of sleepy scrollers and practically demand their eyeballs. If you want your emails opened and bought from, this is where it starts.
(Unit 1.1 – Lesson 2)
✅ THE SNEAKIEST WAY TO SELL
disguised as helpful content. This little-known style of copy looks like value-packed education… but under the hood, it’s a full-on sales pitch. Nobody sees it coming, but they all pull out their wallets.
(Unit 1.7 – Lesson 5)
✅ THE "APPETIZER TECHNIQUE"
This lesson shows you how to bond, build trust, and get the sale… all on first contact—all automatic.
(Unit 1.5 – Lesson 1)
✅ HOW TO PLUG YOUR PRODUCTS
without sounding like a desperate salesman. Do it right, and your readers might actually thank you for the pitch. (Unit 1.2 – Lesson 5)
✅ THE BRAIN HACK FOR “NON-WRITERS”
yep, even if you’re not a writer (or worse, can’t write at all), this neurological shortcut gets your emails read, clicked, and bought from—fast. It’s what lets people brand-spanking new to emails bring in sales right off the bat.
(Unit 1.7 – Lesson 3)
✅ STORYTELLING THAT SELLS
even the most apathetic readers will perk up, lean in, and actually finish your emails. It’s made more sales for me and my clients than any other method I’ve ever used. And you can use it for any business. (Unit 1.1 – Lesson 7)
THE “MIND-READING METHOD”
that gets you inside the head of your prospects so you know exactly what they're thinking, when they're thinking it, and what to say so they hit the "buy now" button.
(Unit 1.1 - Lesson 10)
And that’s just a handful of insights from only 8 lessons inside my 70-lesson Email Marketing Masterclass.
And the best part is, 90% of what you learn in the course can be translated to ANY AREA of marketing, not just emails.
AN 8-COURSE MEAL OF MARKETING BRILLIANCE
“The most comprehensive, easy-to-understand marketing course I have ever seen. What you’ve done here is incredible, Kav. I’ve been in this industry for more than 25 years, and I have never seen a training program that teaches people to sell online as well as this one does. Hats off to you, mate. You’ve made something special.”
The Great Phillip Monk — A 25-Year Marketing Veteran Who Has Overseen More Than £950 Million in Digital Sales.
CHECK OUT THE FULL CURRICULUM
EMAIL MARKETING MASTERCLASS
Master high-converting email funnels that fire off profits every time you hit “send.”
Curriculum: 70 Modules
Duration: 16 Hours
Hosts: Kav Legacy | Ahmed Guura
Master high-converting email funnels that fire off profits every time you hit “send.”
Curriculum: 70 Modules
Duration: 16 Hours
Hosts: Kav Legacy | Ahmed Guura
1.0 - Foundation Mode: Activate
- Email Marketing 101
- The 5 W’s of Every Winning Campaign
- Sharpen Your Quill (Coursework)
1.1 - Copywriting Bootcamp
- The Real Meaning of Copywriting
- Explosive Subject Lines That Get Clicked
- The Holy Trinity of Email Copy
- The 4 Emotions That Make People Buy
- Market Stalking 101
- Psychological Pressure Points
- Once Upon a Sale…
- Curiosity Kills Conversions (good kills)
- The “Neural Hijack Method”
- Talk Inside Their Head
- Create Vivid Imagery
- Driving Action
- Polish Until It Shines
- Taming the Robot
- The Franken-Email Formula
1.2 - The Brand Voice Upgrade
- Brand Copy Unlocked
- Highlighting Brand Attributes
- Turn Brand Vibes Into Sales Vibes
- The Holy Grail Of Email Marketing
- Emails That Give Without Feeling “Salesy”
- Once Upon a Sale 2…
- Keeping Them Hooked
- Handle Objections Before They Object
- The “Us vs. Them” Email Strategy
- Borrowing Trust
- The Chameleon Copy Trick
1.3 - Email Design
- Design vs. Plain Text
- Templates That Don’t Look Templated
- Eye Movement Patterns & Design Psychology
- Heart-Stopping Headlines
- Body Copy With Bite
- When Pictures Sell (And when they don’t)
- Closing Strong
1.4 - Market Sophistication
- The 3 Market Pillars That Hold It All Up
- The 5 Awareness Levels
- 3 Levels of “Prove It”
- From Browsers to Buyers in 3 Steps
1.5 - Email Sequences
- The Most Important Sequence
- Choose Your Own Adventure Sequence
- The “No-Nonsense” Quote Sequence
- The Ultimate Auto-Responder Hybrid
- The Hype-Building Product Launch Sequence
- The Scarcity Sequence That Pushes “Buy”
- Cart Abandoners, We’re Coming For You
- The “Thank You” That Makes Them Buy Again
- Booked? Here’s What’s Next…
- Cancellations: How to Win Them Back
- The Wake-Them-Up Sequence
1.6 - Email Marketing Tools
- ESP Survival Guide
- Clean List Blueprint
- Forms & Fields
- Broadcast Builder & Sending Emails
- Segment Like a Pro
- Fully Automated Email Marketing
- Deliverability: Keep Out The Spam Dungeon
- ESP Integration
- Tracking & Attribution
1.7 - Advanced Copywriting Academy
- Advanced Pain Point Triggers
- “Nuclear” Subject Lines 2.0
- Advanced hooks That Hit Like a Sledgehammer
- On-Page Elements That Keep Eyes Glued
- Passive vs Active Tone
- Subtlety: Sell Without Being a Slimeball
- Copy Discipline: The Jedi Art of Saying More With Less
- Advanced Emotional Triggers
WARNING!
Don't do what I did and waste years figuring this out through expensive trial and error.
I've made all the mistakes so you don't have to, and you can get all this research "done-for-you" and bundled into a comprehensive training system.
Normally, agencies charge £5,000+ per month for this level of expertise. But until I decide otherwise, you can get the entire Email Marketing Masterclass at a 33% discount for just £2,000—a one-time fee that transforms your team (and your sales) forever.
UNSURE IF IT'S WORTH A MEASLY £2,000?
Here’s what else you’ll get inside the program:
✅ Master every email sequence that generates sales without you having to lift a finger (the 11 automated email sequences that generate 80% of email revenue)
✅ Unlock the psychology triggers that make people buy immediately (instead of "thinking about it" forever)
✅ Discover the deliverability secrets that get your emails into inboxes instead of spam folders
✅ Learn the design principles that increase engagement by 300% (most designers don't even know these exist)
✅ Get the exact templates I use for my highest-converting campaigns
WHY IS IT ONLY £2,000?
Because I'd rather train 100 teams properly than work with 10 difficult businesses who can afford premium consulting. Plus, when your team gets results, you'll refer other businesses to me. It's a win-win that scales my business while keeping the price reasonable for you.
IF YOU WANT TO STOP WATCHING YOUR MARKETING BUDGET DISAPPEAR INTO CAMPAIGNS THAT DON'T WORK...
Let me put this in perspective: £2,000 is about what you’d spend per month on the cleaner who wipes your tables, but this training will generate revenue for years.
HERE'S WHAT YOU GET WHEN YOU
SIGN UP TODAY





Total Value: £17,000
Your Price Today Only: £2,000
I’ll PAY BACK DOUBLE WHAT YOU PAID
FOR THE COURSE IF IT DOESN’T WORK
❌ GUARANTEE #1
If you or your team qualify from the course, implement what we teach, and you don’t see a consistent increase in sales, engagement, or deliverability within 2 months of qualifying, we’ll pay you double what you paid and let you keep the course.
❌ GUARANTEE #2
After we’ve paid you back double what you paid, we’ll keep training you and working with you for free until you see a consistent increase in sales.
This offer disappears when I hit 50 businesses (I can only personally coach so many teams effectively).
And once the offer’s gone, the price goes up to £3,000 (and potentially more when the testimonials start to come.)
WARNING: Your team will continue making the same expensive mistakes until someone teaches them what actually works. I've made all the costly errors so your team doesn't have to repeat them.