The Full Playbook

Browse our library of digital marketing courses

Choose a specialty or browse all lessons. Search through our complete framework of directe sales copy, funnel builders, and real engineering.

Industry recognised certifications with

  • Google
  • Salesforce Trailhead
  • OpenAI
  • HubSpot
  • Semrush
  • Klaviyo
  • Anthropic
  • Brevo
  • Ahrefs
  • Litmus
  • Yoast
  • W3C
  • Microsoft
  • Meta
  • LinkedIn
  • TikTok
  • Google
  • Salesforce Trailhead
  • OpenAI
  • HubSpot
  • Semrush
  • Klaviyo
  • Anthropic
  • Brevo
  • Ahrefs
  • Litmus
  • Yoast
  • W3C
  • Microsoft
  • Meta
  • LinkedIn
  • TikTok
  • Google
  • Salesforce Trailhead
  • OpenAI
  • HubSpot
  • Semrush
  • Klaviyo
  • Anthropic
  • Brevo
  • Ahrefs
  • Litmus
  • Yoast
  • W3C
  • Microsoft
  • Meta
  • LinkedIn
  • TikTok
  • Google
  • Salesforce Trailhead
  • OpenAI
  • HubSpot
  • Semrush
  • Klaviyo
  • Anthropic
  • Brevo
  • Ahrefs
  • Litmus
  • Yoast
  • W3C
  • Microsoft
  • Meta
  • LinkedIn
  • TikTok
✉️

Email Marketing Courses

  • Mastering Email Marketing Foundations

    Build a profitable, multi-million-pound framework from scratch.

  • Deliverability & Primary Inbox Placement

    Stop landing in spam and maximise your open rates.

  • Advanced Strategy & Automation

    Design high-converting sequences that scale sales on autopilot.

  • List Growth & Lead Capture Tactics

    Rapidly build a highly engaged, compliant subscriber base.

  • AI-Driven Email & Analytics

    Optimise campaigns with data-driven testing and AI tools.

🔍

SEO Courses

  • Core SEO Foundations & Strategy

    Rank on the first page of Google and drive consistent organic traffic.

  • AI Search Engine Optimisation (GEO)

    Optimise your content to rank in AI search engines and chatbots.

  • On-Page SEO & Keyword Strategy

    Target high-intent search terms that turn clicks into customers.

  • Authority Building & Backlinks

    Scale your domain authority using proven white-hat link building.

  • Local SEO Optimisation

    Dominate local search to capture high-converting, nearby leads.

✍️

Copywriting Courses

  • Direct-Response Foundations

    Write words that trigger psychological buying triggers and close sales.

  • Market Research & Advanced Strategy

    Understand your market and the strategy that sells to them.

  • Storytelling & Infotainment

    Learn the most powerful storytelling frameworks that sell without ever feeling salesy.

  • Conviction Copywriting

    Master objection handling, social-proof anchoring and risk-reversal that turn hesitation into belief.

  • Advanced Frameworks & AI

    Apply advanced copywriting frameworks and AI techniques to work faster and sell more.

🤝

Client Acquisition Courses

  • Outreach & Lead Generation

    Fill your pipeline with cold email, DMs and outbound that actually lands.

  • Sales Calls & Closing

    Run discovery and sales calls that turn prospects into paying clients.

  • Offers, Pricing & Proposals

    Package and price your services so high-value clients say yes.

  • Onboarding & Client Retention

    Keep clients longer and turn them into referrals and repeat work.

  • Personal Brand & Authority

    Build the reputation that makes the right clients come to you.

🤖

AI Optimisation Courses

  • AI Prompt Engineering for Copy

    Write high-converting sales copy and content at scale using AI.

  • AI-Powered Website Builds

    Use artificial intelligence to wireframe and deploy websites fast.

  • AI Page Design & UX

    Generate beautiful, high-converting landing page designs instantly.

  • AI Coding & Automation Frameworks

    Leverage AI to write, debug and optimise development code.

  • Simple Front-End Tool Building

    Create interactive custom web tools using low-code AI workflows.

Coming soon
📱

Social Media Marketing Courses

  • Organic Social Media Strategy

    Build an omnipresent brand across TikTok, Instagram and LinkedIn.

  • Social Commerce & Monetisation

    Turn social media followers into loyal, paying customers.

  • Viral Content Creation Frameworks

    Copy the exact formulas that generate millions of impressions.

  • Community Building & Engagement

    Foster deep brand loyalty to lower acquisition costs.

  • Analytics & Reporting

    Track performance data to scale your return on investment.

Coming soon
📣

Paid Advertising Courses

  • Paid Search & Google Ads

    Dominate intent-driven search with profitable PPC and PMax frameworks.

  • Paid Social Advertising

    Scale campaigns across Meta, TikTok and YouTube that stop the scroll.

  • High-Converting Ad Creative & Copy

    Design ads and landing pages that turn clicks into customers.

  • Targeting, Retargeting & Audiences

    Reach custom and lookalike audiences ready to buy your offer.

  • Analytics, Attribution & Scaling

    Track every pound and scale winning campaigns safely.

Coming soon
💻

Website Development Courses

  • Landing & Sales Pages

    Structure and write landing and sales pages that are built to convert.

  • Service & Product Pages

    Lay out service and product pages that turn visitors into buyers.

  • WordPress & Real Development

    Actually build and customise professional, responsive websites with WordPress.

  • Building Websites With AI

    Use AI to wireframe, design and ship entire websites at speed.

  • Structure & Copy Best Practices

    Apply the page-structure and writing principles behind high-converting pages.

Coming soon
🧲

Sales Funnel Courses

  • Funnel Strategy & Mapping

    Architect the full customer journey from cold traffic to repeat buyer.

  • Industry-Specific Funnel Blueprints

    Copy proven funnel templates built for your exact niche.

  • Multi-Channel Traffic Systems

    Combine SEO, email, paid and social into one cohesive engine.

  • Landing Pages & Lead Capture

    Build the pages and offers that convert clicks into leads.

  • Automation, Nurture & Sales

    Wire up the emails, follow-ups and offers that close on autopilot.

Coming soon
💼

Marketing Consulting Services

  • 1:1 Strategic Consulting

    Direct, hands-on guidance from our senior marketing veterans.

  • Bespoke Growth Roadmaps

    A marketing strategy built specifically around your business goals.

  • Deep-Dive Audits

    Full audits of your channels, funnels and systems with prioritised fixes.

  • Ongoing Coaching & Accountability

    Regular sessions to implement, review and keep you on track.

  • Done-With-You Implementation

    We work alongside you to build and ship the work — not just advise.

Coming soon

Official Certificate Pathways

Get official certifications and bonus resources from the likes of Google, HubSpot, Anthropic and more to boost your CV and accelerate your career.

Glowing certificate chest with Google, Anthropic and HubSpot certificate scrolls
99.4%Pass Rate
5★Student rating
Hundreds ofstudents worldwide
On-going career &business support
Job opportunities& referrals
Bonus resourcesIncluded with your course
How It Works

How We Build Our Digital Marketing Courses

Each academy program is structured to pack pure actionable utility, combining theoretical curriculum, verified demos, and certified tutor feedback.

01

Spec Content

Professionally written lessons — easy to understand, comprehensive and detailed.

02

Video Presentations

Ideas and breakdowns live on camera, delivered by the person who built them.

03

Real Demos

Easy-to-follow demos of software, writing and AI, so you see theory put into practice.

04

On-Demand Support

Messaging, community, group Q&As or Coaching Intensive — we look after everyone.

05

Marked Assessments

Do what we teach, get marked with feedback, and earn a recognised certificate.

We Believe In Having Fun While You Learn

Our online marketing courses are built like a game. You jump in for one quick lesson, and an hour later you're still going: keeping your streak alive, hunting down secret achievements and getting to grips with SEO, email marketing, copywriting and client acquisition without it ever feeling like study. We designed it to get you hooked on purpose, because the more you want to come back, the faster you finish and the sooner you can put your new skills to work.

XPEarn as you learn
AchievementsUnlock your next win
LevelsKeep levelling up
Learning progress dashboard showing XP, streaks and unlockable achievements